See Another Japan
From sea kayaking and cycling adventures, to cultral experiences,
we help you see the real Japan
Go Outdoors, Fully Supported
Exploring rural Japan can be a challenge.
Relax. We take care of everything
Experience Japanese Culture
Taste local cuisine, learn Japanese culture,
and experience world-class festivals
What are you waiting for?
We’re a licensed travel firm specialising in inbound travel.
We’re here to make sure your memories of travelling to Shikoku last a lifetime
Get off the tourist track, out of the city, and experience another Japan
From cycling across islands in the Seto Inland Sea to cooking classes in the Japanese countryside, we help you explore the real Japan. Experience, not just observe, parts of Japan that most travellers don’t see and interact with the locals who make these places so wonderful. Our tours are based on Shikoku, the least visited of the four main islands of Japan. We help you truly discover this hidden Japan, we help you see Japan differently.
WHY TRAVEL WITH US
Had an amazing experience with Hidden Japan Travel. My husband and I did their self-guided Shimanami Kaido cycling tour and we had such a great time that we then did their Soba Making tour. Both unique and interesting experiences that were the highlight of our trip to Japan. Highly recommend.
Tripadvisor Nov 2019 | UK
Tripadvisor Dec 2019 | UK
Tripadvisor Oct 2019 | Qatar
Tripadvisor Jun 2019 | USA
Tripadvisor Jun 2019 | Canada
Tripadvisor Jun 2019 | USA
Tripadvisor May 2019 | USA
Tripadvisor April 2019 | USA
We design tours with one principle in mind – to help you experience the beauty of Shikoku. Explore small islands, deserted beaches, and overgrown mountain trails. Eat at local restaurants, stay in small family-run traditional inns, and chat to locals. This is another Japan, one that few get to see.
We’re based on Shikoku – the most remote island of Japan, where oranges are sold on the roadside, and people greet you as you cycle by. If you’ve seen Tokyo and Kyoto, if you’re ready to experience a different Japan, we’ve got the perfect plan for you.
To see how a journey to Shikoku could fit within your trip to Japan, click here.
For information about getting to and away from Shikoku, click here.
Here are two of our tours. Want to see more? Click “ALL TOURS” below.
HIGHLIGHTS OF SHIKOKU CYCLING
CYCLE & SEA KAYAK THE SHIMANAMI
TRAVEL AT YOUR OWN PACE
Good travel isn’t about checking places off lists or being led to the next “must see”. To give you the freedom to truly explore this beautiful environment, we offer small group or private guided or self-guided tours.
If a tour is self-guided, we provide a ton of support and information to make sure you have a fantastic time. But we want you to have an experience that’s unique, so we leave the decision-making up to you!
WE TAKE CARE OF EVERYTHING
Exploring rural Japan can be a challenge. We take care of everything so you can have the time of your life.
Some tours have local English-speaking guides. For these, we give instructions on where and when to meet. We make all reservations and provide all equipment.
Some of our tours are self-guided. We make all your reservations and provide everything you need. We meet you at the start of your tour. If it’s a multiday tour we take care of your bags and transfer them to you hotel. We’re always close by in case you need help. We can lend you a phone and have handmade English maps full our our local knowledge to make sure you have the best time.
All this allows you to relax with peace of mind and fully enjoy yourself.
We know shikoku better than anyone
We are locals and we are passionate about showing off our home and the places we love. We’ve spent years getting to know this island – the people, the places, the beautiful landscape.
Our goal is for you to love Shikoku as much as we do, and we’re confident that you will.